Solved by verified expert:Here are two files. answer and finish these two assignment and following the requests.HOSP 3077—— 1 page essay HOSP 4060—— research a hospitality related company that has pursued one of these strategies over the course of the year (Do not use Starwood, Marriott or Disney).
hosp3077_individual_assignment_5_distribution_channels.docx
hosp4060_individual_assignment_6_alternate_strategies.docx
Unformatted Attachment Preview
HOSP3077 Revenue Management
Individual Assignment 5 Distribution Channels
Point value = 100
Due Date: Monday April 30th, 2018 at 11:59 PM (EST)
This assignment will help familiarize yourself with hotel distribution channels.
Your client would like you to book a hotel in Chicago for two separate stays. The first stay is: Check-in
May 4 and Check-out May 6 and the second stay is check-in June 4 and check-out June 7 He/She
prefers to stay in a full service, 4-star quality hotel located within close proximity to the McCormick
convention center. Your client is price conscious and would like to get the best rate available. Based on
this information, write a one-page paper (essay, no bullets) that answers the following:
1. Identify a hotel that best fits the needs of your client. Your client prefers to stay in the same
hotel for both stays.
2. Use a minimum of 3 channels and record the rate per night that is offered for this hotel. Use the
same room type for each channel. (A channel can consist of the hotel’s web page or any OTA
such as Expedia).
3. Which channels did you select and why did you select these channels?
4. Which channel provided the best rate for each stay?
5. Did these channels offer any non-rate incentives to book with them? If so, what did they offer?
6. Did the rate for one stay appear to be more than the other stay? If so, what do believe caused
this rate difference?
HOSP4060 Hospitality Strategy Design & Execution Seminar
Individual Assignment: Strategy identification
Point Value: 100
Due Date: April 30th at 11:59 PM (EST)
Forward integration, Market penetration, Related diversification, and Liquidation are just a few alternate
strategies in action. For this assignment, research a hospitality related company that has pursued one of
these strategies over the course of the year (Do not use Starwood, Marriott or Disney). Discuss the
strategy that was used; why you feel this strategy meets the requirements; why you think the company
pursued it and what the expected result of the strategy would achieve. A minimum of 2 sources are
required.
Grading Rubric
5.
The assignment is followed. All points are addressed. Ideas and are largely interesting and
clearly explained. Proper MLA research guidelines are used (proper use of in-text citations and
works cited)
4.
The assignment is followed. Ideas are either basic and /or not explained clearly. Some elements
are missing. MLA research and formatting guidelines exist but are not properly utilized.
3.
The assignment is loosely followed. Ideas are unoriginal and basic. MLA research and /or
formatting guidelines are ignored.
2.
The assignment is not being followed. Ideas are elementary and the purpose is unclear.
0.
The assignment was not submitted.
…
Purchase answer to see full
attachment